Paid Advertising

Platforms: 

Facebook, Instagram, Google, Pinterest, Influencers Marketing 

I specialize in Paid Advertising with extensive experience across major platforms including Facebook, Instagram, Google, and Pinterest. My approach is data-driven, enabling me to create highly targeted campaigns that drive engagement and conversions. I refine strategies in real-time to maximize return on investment. This, combined with creative ad design and compelling copywriting, consistently delivers outstanding results for diverse campaigns.

Project #1

Facebook+Instagram

I have led and collaborated on 10 projects for Facebook and Instagram advertising. I created strategic plans, designed ad creatives, and wrote ad copy. I analyzed ad performance and adapted strategies in real-time to optimize results. This experience honed my targeting and segmentation skills and deepened my understanding of what drives engagement and conversions. I ensure that each campaign delivers on its objectives with measurable success.

Project #

Google Ads

In the realm of Google Ads, my expertise, though more recently acquired, is characterized by a strategic and analytical approach. Proficient in launching and analyzing campaigns, I adeptly navigate the complexities of Google's advertising platform to achieve targeted outcomes. My ability to dissect campaign data and adjust tactics ensures that objectives are met with efficiency and precision. This skill set, combined with a commitment to continuous learning and optimization, underlines my professional approach to digital advertising, showcasing my capacity to drive meaningful results even in newer areas of my advertising portfolio. 

Project #3

Ad Creatives

I create ad creatives by combining marketing expertise and psychological insights to tailor content to campaigns that promote engagement, action, or brand loyalty. By understanding the audience's motivations and behaviors, I develop creatives that resonate on a personal level, leading to higher conversion rates and campaign effectiveness. This approach highlights my ability to connect with audiences, laying the groundwork for successful campaigns. 

Project #4

Pinterest Ads

In my Pinterest advertising, I take a proactive approach, utilizing the platform's unique visual audience to its fullest potential. I collaborate with Pinterest experts directly to resolve any uncertainties, ensuring that every campaign is fine-tuned for optimal performance. This commitment to excellence has enabled me to optimize campaign performance, pushing campaigns to achieve their maximum potential. My dedication to continuous improvement and strategic partnerships has been instrumental in navigating the platform's complexities, driving success across various campaigns.

Project #5

Work in a Team

This part is about that I am a very flexible and with a versatile skill set that includes creative design, scenario writing for ad creatives, campaign analysis, goal setting, platform selection, and strategic planning. I can adapt to any team and wear multiple hats to drive campaigns forward. With my deep understanding of digital advertising principles, I am a valuable asset to any team and can tackle challenges to ensure shared success. 

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